Friday, May 27, 2022
When it comes to weight loss, you've likely tried 'everything.'
From diets to challenges and even medications like Ozempic, yet you still weigh more than you want.
You're frustrated, annoyed and feel like it's never going to happen.
Yet the traditional way you're told to lose weight doesn't work.
You have been lied to.
We're in an age of information overload.
Anything you want to know about health, nutrition and weight loss is available within seconds at your fingertips.
Yet despite all this information, 99.9% of individuals who succeed at shedding weight end up regaining it, often with additional kilos (or pounds), within a year of stopping their weight loss efforts.
Why is this?
Because everybody overlooks the most fundamental part of the change process...
THE BRAIN.
The focus tends to be on managing macros, calories, portion sizes and eating styles.
There's no consideration given to the brain.
Yet your brain controls everything. Yes, EVERYTHING.
Your brain is responsible for everything that's going on in your body without you deliberately having to think about it. Every bodily function, from respiration to digestion to metabolism, operates under the brain's guidance.
So when it comes to lasting change, doesn't it make better sense to align your efforts with how your brain functions rather than fight it?
Yet fighting it is what you do.
After all it's what's commonly advised by conventional wisdom which emphasises willpower, self-control and discipline.
The brain thrives on habits.
Novel decisions or behaviours, such as those required when following the latest fad diet or lifestyle plan as they're often now called, require a substantial amount of mental energy.
This quickly depletes glucose stores in your brain and causes decision fatigue.
Decision fatigue refers to the idea that making a lot of decisions can result in mental exhaustion and a reduced ability to make effective choices as you go through your day.
This explains why you can eat healthily at breakfast and during the day, but struggle to muster the energy to cook dinner after a long day at work. Your willpower was all used up earlier in the day, there's none left and you end up grabbing something quick and easy (like take-away!).
After all, you know that vegetables like broccoli are healthier than indulging in cookies, but the reality remains. Cookies are delicious, you still want to eat them.
A tired, fatigued brain will find it much easier to just grab the cookie!
While having an understanding of nutrition is important, it's just one piece of a much larger puzzle.
A weight loss program that merely dictates what foods to eat without addressing the underlying reasons behind your food choices will not provide sustainable results. Plus it's hard work!
The true key lies in understanding WHY you eat the way you do.
When you know this, you can then use this awareness to help you make the relevant changes to your current habits. And the behaviours you're trying to control, will fall away.
Ultimately, weight loss starts in your brain, not on your plate.
Dietitian & Eating Psychology Coach
Don't waste your time, destroy your energy levels or mess with your health by going on diets, restricting carbs or counting calories.
Life it to be enjoyed.
I believe you can live life AND manage your weight.
I share my thoughts on how you can do that on this blog...
Make being healthy, easy.
You've just read about the importance of eating well and the easiest way to eat well is to plan for it.
If you don't currently plan your meals or if you're bored with your current intake, this course is sure to inspire you. Click below to find out more...